Hartland Promotional Letters
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| To promote sales and announce their newest line-up of figures, Hartland routinely sent out letters and information sheets to their dealers. These sheets give us a behind-the-scenes glance into Hartland marketing. (Thanks again to Bruce Schwartz for sharing these pieces!) |
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Text & Photographs Copyright Mike Jackson 1998-2007
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1959 Gunfighters:
Printed on two sides, this sheet shows all nine Gunfighters in the line-up at the time |
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1959 Baseball Players:
Printed on two sides, this sheet shows nine Baseball figures in the line-up at the time |
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1959 Lamps:
Printed on two sides, this sheet shows one lamp and lists the remaining three lamps they created. |
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November 1958 Letter:
An institutional letter prodding Christmas sales. |
1958 Letter:
This letter promoted their TV tie-ins for their Western sets. |
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1959 Promo Letter:
This letter was promoting their Gunfighter assortment, lamps, display rack, and baseball figures. |
April 20, 1961 Paul Champion Letter:
Announcing new numbering, new minis, and new line of breed horses. |
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Text & Photographs Copyright Mike Jackson 1998-2007
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This page last modified Thursday, October 18, 2007
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