Mike Jackson’s Hartland Photos:
Annie Oakley & Target

Text & Photographs Copyright Mike Jackson 1998-2009



Annie Oakley: #823
Annie Oakley sets are fairly hard to find, and especially hard to find with a deep rich pink outfit. Most are quite faded. She shares her horse, Target, with the later style Roy Roger sets. While some brochures seem to show her on a rearing Palomino with an unpainted martingale, I don't think she was ever shipped that way. The few occurences of that horse have all had holes drilled in their hooves where they were attached to a box of chocolate, and never had a rider. Annie Oakley was also used on one of the four Hartland Lamps.

The set above is the typical version with a standard saddle.
The set to the left is from a Mint in the Box set, purchased from the original owner. It had been stored for 40 years. The saddle is unique, however the rest of the set is identical to the standard sets. Close-ups of both saddles are near the bottom of this page.

Number Show
Name
Star’s
Name
Figure’s
Name
Studio Show
Years
Brochure
Years
823 Annie
Oakley
Gail
Davis
Annie
Oakley
Flying A
Productions
1952-
1956
1958-1961

Some information in this chart from “Total Television” by Alex McNeil 1996, 4th Edition

Mold Mark
Oakley figure: “©Hartland Plastics, Inc.” on the back of the left cuff of her sleeve.

Annie Oakley shipped with a specially designed box and a tag. The photo above shows this set without the normal martingale, but to date, none of these have surfaced. A full rearing palomino horse does exist with an unpainted bridle and without the martingale, but that horse was sold as a specialty item stapled to the top of a chocolate box.

Oakley’s hat has two holes for the string. There are no numbers inside the crown. While it is shaped quite a bit like a Dale Evans hat, it does have the braids around the edges along with the holes. Most collectors let the hat hang off the back of the figure.

The Annie Oakley saddle is unlike any other western saddle (with the exception of it being used on occasions with Black Beauty when painted red). The saddle was usually molded in white plastic and then painted blue with silver accents. The unique saddle on the right is molded in black and then painted in blue and silver. This is the only saddle like it I am aware of at this time. Her gun was typically silver, but there is a possibility it could have been brown in the later years.

Repro Hat and Pistols available, click here!

Annie Oakley Sealed bag of parts:
The pistol is sealed in a separate compartment from the hat, string, cinch strap, and cinch instructions.